Campaign-led commerce
Seasonal campaigns and reusable editorial modules gave each collection a clearer story than a generic store template.
Maison Veyra · Fashion commerce
A fashion storefront built around collections, fit, and mobile buying.
Maison Veyra came to us with strong campaign photography and a generic store that made every collection feel the same. Clothing, bags, shoes, and accessories needed better storytelling, clearer product information, and a shorter mobile path to purchase across several markets.
Delivered project
This case study covers a real UnicornX project and the product system delivered around it.
This case study covers a real UnicornX delivery. The interface, scope, technology, and operating decisions below reflect the work completed for Maison Veyra.
Project scope
The visible interface is one part of the delivery system.
The work combined product flows with the backend state, integrations, permissions, payments, and operating tools needed to make the experience coherent.
Structured discovery
Localized catalogs, product and fit data, wishlists, and search supported more confident browsing across markets.
Shorter mobile path
Mobile checkout, analytics, and reusable publishing tools connected the buying path to the brand team’s operating workflow.
Reference frame
A compact view of the product boundary.
- Timeline
- September 2024 to February 2025 · 6 months
- Commerce system
- 14 page templates · 4 localized storefronts
- Project scope
- $100K+
- Technology
- Next.js · Shopify Storefront API · Sanity · Algolia · Vercel · Klaviyo · GA4
“The storefront finally matches the photography. Our merchandising team can publish a collection in an afternoon without asking engineering for help. That was the point all along.”